About Matt Baron

Matt is one of the leading service transformation advisors globally. Over 30 years of being proven industry leader, operations and transformation director. He possesses extensive knowledge of the service delivery industry.

His unmatched track record demonstrates the ability to deliver pragmatic, market-leading solutions while simultaneously reducing the cost to serve. He achieves this through the effective combination of contact automation, process engineering, and partner optimisation.

Matt has built a strong reputation with both clients and BPOs, having successfully delivered multiple major transformations and transitions across high-pace, high-quality environments.

His experience spans various sectors, including travel, telecoms, technology, retail, FMCG, oil & gas, fintech, and foodtech.

He resides in the idyllic Scottish Highlands with his wife, Michelle, and their Labs.

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