Introducing ASCENT

Our ASCENT framework strips out complexity, aligns teams, and delivers changes that stick.

Using our ASCENT framework, we guide customer operations teams out of uncertainty. In just 8–12 weeks, we pinpoint and deliver the high-impact fixes that can lift Customer Satisfaction (CSAT) by double digits and cut cost-to-serve by up to 53% – all within 6–12 months.

ASCENT diagram
Assess

Assess

Conduct an initial scan or audit of your customer experience (CX) state to establish a clear starting point.

Survey

Survey

Undertake in-depth research and gather insights from stakeholders to understand the full picture.

Clarify

Clarify

Prioritise the most critical needs and align the organisation on clear, achievable CX goals.

Engineer

Engineer

Design the future-state CX model, defining the processes, experiences and technology needed to deliver it.

Navigate

Navigate

Execute the plan, guiding delivery and providing hands-on support to keep momentum and remove obstacles.

Transition

Transition

Embed the change into the day to day operation and evolve internal capabilities to sustain and build on success.